Crest Pro-Heath HD is bringing your smile Crest’s biggest breakthrough in toothpaste since fluoride, with a new daily two-step system. Designed to enhance your oral care routine, it’s formulated for deep cleaning and advanced whitening that goes beyond your normal toothpaste. With just two minutes of brushing, your mouth will actually feel the difference from first use. Upgrade your routine for 6X Health Improvement and 6X Whitening in 1 Week, and smile like never before.